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    Sabercom's blog

    Using Digital Signage to Boost Employee Recognition

    By Oliver Candy | 16.01.25

    Employee recognition is more than just a feel-good gesture; it’s a proven strategy for improving workplace morale, productivity, and retention. According to a study by Gallup, employees who feel appreciated are 63% more likely to stay with their current employer, but only 28% feel that they have received recognition for doing good work. Despite these statistics, many organisations struggle to implement effective recognition programs.

    Enter digital signage: a powerful tool that combines technology with creativity to create a culture of appreciation. In this blog post, we’ll explore how digital signage can revolutionise employee recognition, backed by strategies, examples, and the latest research.

    Why Employee Recognition Matters

    Recognition isn’t just about saying “good job.” It’s about creating a workplace where employees feel seen, valued, and motivated to excel. Research from Deloitte found that companies with effective recognition programs are 31% more likely to see lower voluntary turnover.

    Key Benefits of Employee Recognition

    1. Improved Morale: Employees who feel valued are happier and more productive.
    2. Increased Engagement: Recognition fosters a sense of belonging and loyalty.
    3. Enhanced Productivity: Acknowledged employees are more likely to go above and beyond.

    The Role of Digital Signage in Employee Recognition

    What Is Digital Signage? Digital signage refers to electronic displays used to share dynamic content. In the workplace, this includes screens strategically placed in common areas like breakrooms, lobbies, or office hallways.

    When integrated into an employee recognition program, digital signage serves as a visual and interactive platform to highlight achievements, celebrate milestones, and reinforce company values.

    How Digital Signage Boosts Employee Recognition

    1. Public Acknowledgment of Achievements

    Digital signage allows you to spotlight individual and team accomplishments in a highly visible way. Imagine walking into the office and seeing your name and photo on a bright screen with a message like:

    “Congratulations to Sarah in Marketing for leading a successful product launch—your hard work inspires us all!”

    This type of public acknowledgment creates a ripple effect, encouraging peers to celebrate their colleagues and strive for similar recognition.

    2. Celebrating Milestones in Real Time

    Birthdays, work anniversaries, or reaching project milestones can be instantly celebrated using digital signage. With automated scheduling, you can ensure timely shoutouts without manual effort.

    For example, a company might display:
    “Happy 5th Work Anniversary, John! Thank you for your dedication and contributions to our success!”

    3. Showcasing Peer-to-Peer Recognition

    Peer-to-peer recognition is a growing trend in workplaces. Platforms like Bonusly or TINYpulse can integrate with digital signage, allowing employees to publicly thank and celebrate each other.

    A rolling feed of peer shoutouts can look something like this:
    “Thanks to Alex for staying late to help with the client presentation—you made a huge difference!”

    4. Sharing Success Stories

    Use digital signage to share inspiring stories of employees who’ve gone above and beyond. These stories humanise recognition efforts and create role models within the organisation.

    For example:
    “Meet Maria, our Sales Star of the Month. Maria closed 15 new accounts in Q4 by building strong client relationships. We’re proud to have her on our team!”

    Best Practices for Using Digital Signage for Recognition

    1. Make It Visual and Engaging

    Leverage visuals like photos, videos, and animations to make recognition posts pop. A well-designed, visually appealing display is more likely to grab attention and create excitement.

    2. Keep It Timely

    Recognition is most effective when it’s immediate. Use scheduling features to share updates in real-time, ensuring employees feel valued in the moment.

    3. Personalise the Message

    Generic messages fall flat. Add a personal touch by including specific achievements, the employee’s name, and their photo or a short video clip.

    4. Encourage Participation

    Invite employees to nominate their peers for recognition. A shared effort ensures no one feels overlooked and builds a collaborative culture.

    The Impact of Employee Recognition on the Bottom Line

    Recognition isn’t just good for employees—it’s good for business. According to SHRM, organisations that invest in recognition programs see a 19% increase in operational performance and a 23% increase in profitability. Digital signage amplifies these benefits by making recognition more visible and engaging.

    Getting Started with Digital Signage for Employee Recognition

    1. Choose the Right Software: Look for user-friendly platforms such as Sabercom’s digital signage solution that allows for real-time updates, dynamic visuals, and integrations with HR tools.
    2. Strategically Place Screens: Position screens where employees gather most frequently, such as breakrooms, cafeterias, or near entrances.
    3. Plan Your Content: Create a mix of recognition messages, company updates, and motivational content to keep screens fresh and engaging.
    4. Collect Feedback: Regularly ask employees for input on the recognition program and adjust accordingly.

    Conclusion

    Digital signage is a modern and effective way to elevate your employee recognition program. By making appreciation visible and engaging, you not only boost morale but also foster a culture of gratitude and collaboration.

    Remember: when employees feel seen and valued, they’re not just happier—they’re more productive, loyal, and invested in your organisation’s success.

    Ready to transform your workplace culture? Start leveraging digital signage for internal communication and employee recognition today.